Human-Content-to-Machine-Data_Final - Flipbook - Page 26
The Suite of CC Signals
Our work on CC signals is driven by the goal of increasing and sustaining public access to
knowledge, as well as our belief that openness and responsibility can co-exist.
We9ve drafted four 8signal elements9 for public feedback, designed to reüect core elements of
the overarching theme of reciprocity. They are: credit, direct contribution, ecosystem
contribution, and open.
Credit: You must give appropriate credit based on the method, means, and
context of your use.
Attribution and provenance in the context of large AI models is complex, difûcult, and rapidly
evolving as technologies develop. However, this does not mean that the concept of credit
should be seen as irrelevant or impossible in the context of AI. We seek to establish norms
around what is possible, not letting the perfect be the enemy of the good. Like the attribution
condition in the CC licenses, we imagine the credit signal element being enacted in any
reasonable manner. We plan to develop guidance and best practices around credit in future
stages of this work, drawing on the progress being made in this area by others in the ûeld. For
now, at a minimum, we expect this signal to require citation of the training dataset by the
reuser. For techniques that enable models to retrieve information in response to queries, such
as retrieval augmented generation (RAG), and other use cases where it is technically feasible
to connect content with particular outputs, outputs must cite the collection as a source with
a link.
Direct Contribution: You must provide monetary or in-kind support to the
Declaring Party for their development and maintenance of the assets, based on a
good faith valuation taking into account your use of the assets and your ûnancial
means.
This is not intended as a commercial transaction. It is designed to create a structure for
ûnancial or in-kind contribution to support the sustainability of the Declaring Party. The
application of CC signals should not be seen as a business model, or even a way to reliably
recoup costs. The contributions are intended to be proportionate, both to the particular type
and scale of machine reuse, and to the ûnancial means of the party undertaking it. As with
credit, we plan to produce guidance and best practices for direct contribution as CC signals
develop.
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